Amazon slapped a "Black Lives Matter" banner on their homepage and spouted calls for racial equity, all while Bezos played defender against any critics daring to question the move. But the irony hits hard with their cozy ties to police tech like facial recognition and surveillance gadgets that critics say disproportionately target communities of color. It's peak corporate hypocrisy, preaching BLM solidarity while cashing in on systems that undermine it, like a plot hole in their own woke narrative.