Häagen-Dazs Redefines Luxury, Leaves Ice Cream Behind
Haagen-Dazs
Häagen-Dazs rolled out a “diversity in luxury” campaign about identity and culture, with ice cream playing second fiddle. Who needs flavor when you’ve got buzzwords?
Häagen-Dazs rolled out a “diversity in luxury” campaign about identity and culture, with ice cream playing second fiddle. Who needs flavor when you’ve got buzzwords?
