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Salesforce is a leading cloud-based software company specializing in customer relationship management tools that help businesses track sales, service, and marketing in one seamless platform, think of it as the ultimate digital rolodex on steroids. Founded by a tech visionary who left a big software firm to start his own revolution, it pioneered the subscription model that's now everywhere, growing from a scrappy startup to a global behemoth with apps for everything from AI-driven analytics to e-commerce. Interestingly, their mascot is a fluffy cloud character named Astro, adding a whimsical touch to corporate tech. Who knew enterprise software could be cute?

Salesforce cranks up the woke dial with DEI programs pushing diverse hiring (even if recently tweaked), hefty donations to BLM-linked racial justice causes, Pride parades and LGBTQ employee groups that rainbow-ify the office, and ESG reports preaching sustainability and ethics – as if closing deals isn't enough, they've got to save the planet too.

Woke Company Agendas

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Evidence

Salesforce's DEI Core

Salesforce embeds equality as a core value through DEI policies like equal pay audits and inclusive hiring. Their employee-led groups foster belonging across demographics, including LGBTQ+ and racial minorities.

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Salesforce's Pride Fest

Salesforce celebrates Pride with employee stories and commitments to LGBTQ-inclusive policies and benefits. They actively fight discrimination to create a welcoming workplace, with rainbows.

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Salesforce's Racial Boost

Salesforce donates millions to racial equality nonprofits and logs extensive volunteer hours for justice causes. This ties into their BLM support and ongoing equity commitments.

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Salesforce's Ally Call

Salesforce urges LGBTQ+ allies to support Black rights, highlighting intersectional justice for Black and queer communities. This shows their blended advocacy for BLM and Pride.

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