GM's BLM Brake
General Motors
Post-Floyd in 2020, GM dropped $10M on NAACP and racial justice crews, birthing an Inclusion Advisory Board chaired by CEO Mary Barra to "root out intolerance," with ERGs like BERG amplifying Black voices. The cash fueled HBCU scholarships and anti-bias training, but 2025's DEI dip had critics idling on "one-lap wonder" status.
