Dreyer's Grand Ice Cream, founded in 1928 in Oakland, California, by two ice cream enthusiasts, now dishes out nostalgic flavors like Rocky Road under Froneri (Nestlé and PAI Partners). With $1.5 billion in sales and pints in every grocery store freezer, it used to be the go-to for family movie nights, blending smooth creams with chunks of joy for a classic, comforting treat.
But Dreyer's caught a woke chill in 2020, with racial rebrands and ESG targets aiming for net-zero by 2050, plus DEI mentorships that stirred social agendas into the mix. Pride posts and donations to underrepresented creators added the sprinkles. Despite a subtle pullback on some policies in 2025, the company’s already shown its true colors. For those just craving a simple scoop, Dreyer’s causes can feel like an unexpected nut in the vanilla.
