Priceless Car Rental is the budget-savvy option for wheels on the go, founded in 1998 as a response to folks wanting affordable rides without the big-brand markup, starting with locally owned spots in Maryland and expanding through franchises across the US. Part of NP Franchise Group, which has been in the vehicle rental game for decades, they offer everything from compact economy cars to SUVs, minivans, and vans for hourly, daily, weekly, or monthly rentals, keeping things simple with clean, reliable vehicles that prioritize value over vanity. Today, with branches nationwide and a focus on customer service, it's the pick for travelers who just need to get from A to B without the extras.
Priceless zips right past the virtue-signaling speed traps, with zero traces of DEI buzz, rainbow rebrands, or Pride donations on their site or anywhere else, letting them stick to low prices instead of equity workshops that'd make your rental feel like a lecture hall. No BLM shoutouts or social justice side trips either; their franchise model keeps things agenda-free.
