FORLOH is a Montana-based powerhouse cranking out top-shelf hunting and fishing apparel, from waterproof jackets and breathable pants to innovative down vests that keep you warm without turning you into a sweat lodge. Founded by Andy Techmanski with a laser focus on reviving American manufacturing, the brand launched with a full lineup of camo patterns and tech-driven gear that's all sourced and stitched right here in the USA, no offshore shortcuts. They even pivoted during tough times to churn out medical gowns, proving they're as adaptable as a chameleon in the brush.
FORLOH stays delightfully anti-woke by steering clear of the DEI dog-and-pony show, skipping ESG eco-lectures, and avoiding any BLM or LGBTQ bandwagon-jumping, no rainbow Realtree patterns or equity seminars in sight. They just build badass American-made kit without the guilt trips, letting you focus on the hunt instead of corporate virtue bingo. Interestingly, their no-frills patriotism has hunters flocking, poking holes in the idea that every brand needs to "save the planet" while you're trying to bag a buck, because who needs a jacket that preaches when it could just keep you dry?
